Chief Executive Officer & Co-Founder
Eva Sadoun is an entrepreneur, author, and economist specializing in the "care economy," based in Paris, Île-de-France, France.
Eva is the Co-founder and President of LITA.co, a pioneering European group in ecological and social finance. Since co-founding it in 2014, Eva has led LITA.co in defending progressive and citizen finance, enabling individuals to invest directly in projects focused on ecological and social transition, such as renewable energies, sustainable agriculture, and inclusion.
Eva is also the author and creator of the podcast "Loin des yeux Loin du Care," a critically acclaimed series that explores economy, vulnerability, and the concept of care. The podcast aims to re-center "care" in society and the economy, questioning current economic systems and promoting its value.
Previously, Eva founded Rift, an application designed to scan and analyze savings and investments to reveal their social and green impact, empowering users with transparent financial information.
Eva is currently focused on enabling everyone to direct their savings towards a more just, sustainable, and resilient economy.
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